When preparing this report which contains data from 2016 and 2017, we used the "Our Materiality Matrix" that we developed during the previous reporting period.
We had carried out a comprehensive stakeholder analysis and prioritization study while preparing the 2016 sustainability report. During this study, we followed the international standards AccountAbility AA1000SE Stakeholder Engagement Standard and GRI G4 Guidelines.
We assessed all internal and external stakeholders in our stakeholder map in terms of their areas of interest, their impact on Sütaş, their expectations and demands from Sütaş and their potential to create shared value. We identified those with high potential as key stakeholders. Then, in the field analysis process, we worked with selected groups of key stakeholders using various methods (focus group meetings, in-depth interviews, digital/printed surveys).
We reached out to 950 people through the surveys that we prepared as part of the stakeholder engagement process. During the work carried out as part of sustainability reporting, we identified the high-priority topics that the key stakeholders considered important, and assessed the corporate relationship established with these stakeholders as well as the communication methods that we used.
We re-evaluated this matrix based on our current corporate priorities, local and global trends, current high-priority matters related to our industry and the feedback from our stakeholders and made a few changes compared to the previous matrix. "Transparency" and "Communication" were the high-priority topics stated by our stakeholders and we removed them from this year's matrix as we included them in the methods. In addition, since "Organic Fertilizer" gained more importance among others and became a high-priority for our company, we positioned it in the middle of the matrix.
Items located at the outermost quadrant of the matrix are high-priority topics that were identified by consolidating the priorities of both our stakeholders and Sütaş. The report focuses on these topics. In addition, these topics are always included in our high-priority list for performance management, measurement and continuous improvement.